British gospel artists prepare to take on the USA

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In Grow Your Band's Audience, I wrote about the subtle differences between the US and the UK markets for independent musicians. In a nutshell:

  • US audiences crave familiarity. It's hard to break in to the music business, but you can do very well once you gain momentum.

  • UK audiences love new sounds and new acts. It's relatively easy to get started in music, but tougher to maintain an audience over time than in the US.

A group of music management, promotion, and production professionals want to explore these ideas, especially in relation to "niche" genres, at a special event in East London next month. Commercial Sense costs just £5 a day, and the Sunday session focuses on gospel music.

Tickets to the event are available from Zoe's Gospel Promotions.