Canâ€™t beat piracy? Work with it, instead!
Thereâ€™s no way to compete with people who are downloading music illegally, so why not team up with the system so the songs that people download could be yours? Indie distributor Jeff Price, who started TuneCore, uses digital distribution to â€œ[level] the playing field between major label and independent content.â€?? Maybe using the downloading system to your advantage instead of considering it a potential enemy could be what gets your name out there.