Image Branding produces a hit
â€œMore Bounce in California,â€?? a Canadian songwriterâ€™s ironic comment on American consumerism, didnâ€™t get Soul Kid #1 any radio play. But it did become a sports anthem at the NBA All-Starsâ€™ slam-dunk contest, ESPNâ€™s X Games broadcast, the Los Angeles Dodgersâ€™ batting practice and the San Diego Chargersâ€™ cheerleader shows. It landed on two movie soundtracks (â€œLegally Blonde 2â€?? and â€œWin a Date with Tad Hamilton!â€??), in the Fox TV show â€œThe O.C.â€?? and in heavy rotation at a New York Marc Jacobs boutique. When Kazaa users started trading it online, songwriter Marc Godfrey knew heâ€™d arrived.